Art Direction & Graphic Design
︎︎︎ Information & Contact
︎︎︎ Information & Contact
ECDA REBRANDING
Brand Social Rebrand
Client: Early Childhood Development Agency (ECDA)
Agency: BLKJ
Role: Art Director
Year: 2024
DELIVERABLES
︎︎︎
Social Rebranding
Visual Identity & Guidelines
Logo Refresh & Animation
Client: Early Childhood Development Agency (ECDA)
Agency: BLKJ
Role: Art Director
Year: 2024
DELIVERABLES
︎︎︎
Social Rebranding
Visual Identity & Guidelines
Logo Refresh & Animation
Inspired by the brand’s modular “Shape Our Tomorrow” (SOT) logo, we animated the logo mark so it morphs and evolves, reflecting the boundless imagination and fluidity of children at play.
This becomes the foundation of the brand’s refreshed social and digital presence, where we’ve created an entire “shape universe” that personifies these forms and introduces a more vibrant, expressive visual world.
The new colour palette and typography continue this shift, embodying a more playful and energetic direction for the brand.
This becomes the foundation of the brand’s refreshed social and digital presence, where we’ve created an entire “shape universe” that personifies these forms and introduces a more vibrant, expressive visual world.
The new colour palette and typography continue this shift, embodying a more playful and energetic direction for the brand.
