Art Direction & Graphic Design
︎︎︎ Information & Contact
︎︎︎ Information & Contact
RSAF #FINDYOURSQUAD
Brand Integrated Campaign
Client: Republic of Singapore Air Force
Agency: BLKJ
Role: Art Director
Year: 2025
DELIVERABLES
︎︎︎
Film (TV/Socials)
Key Visuals
Social Media Integration
Game Design
Activation
Client: Republic of Singapore Air Force
Agency: BLKJ
Role: Art Director
Year: 2025
DELIVERABLES
︎︎︎
Film (TV/Socials)
Key Visuals
Social Media Integration
Game Design
Activation
Find your squad, find your #AboveAll.
Gen Z is all about purpose and connection. The military? Not exactly their first choice. So instead of preaching teamwork, we threw them straight into it.
Introducing a series of films designed to be viewed and experienced with friends.
Shot for mobile and powered by multi-device technology, we merged storytelling and gaming into one seamless, immersive journey.
Every mission needs a squad. Ready to find yours?
Gen Z is all about purpose and connection. The military? Not exactly their first choice. So instead of preaching teamwork, we threw them straight into it.
Introducing a series of films designed to be viewed and experienced with friends.
Shot for mobile and powered by multi-device technology, we merged storytelling and gaming into one seamless, immersive journey.
Every mission needs a squad. Ready to find yours?
